Estimates by telecoms regulator Ofcom show British consumers were bombarded with 3.9 billion nuisance phone calls and texts in 2018.
Company directors whose firms make unsolicited nuisance calls are now directly liable and could face fines of up to £500,000 under recent legislation from the Information Commissioner (ICO).
In the past some company directors had avoided company penalties for nuisance calls by going bankrupt and then starting a new firm under a different name. Once a company has been dissolved any penalties cannot be collectable.
Previously, it was only the businesses themselves that were liable for fines of up to £500,000 rather than individuals.
Andy Curry, of the nuisance call enforcement team at the ICO, said “It will mean we can recover the fine more easily and also make it much harder for unscrupulous operators to set up in business again.”
Last year, the ICO issued 26 penalties totalling £3.28 million for breaches of electronic marketing laws relating to nuisance calls and spam text messages, along with 10 enforcement notices.
Minister for digital and creative industries Margot James said: “We are determined to stamp this menace out and this new law is the latest in a series of measures to rid society of the plague of nuisance calls.”
If you have any experiences with nuisance callers – do let me know, by email.