Tag: marketing

Discover Org

You may have received requests from privacy @discoverorg.biz claiming to be a notice of data processing.

The message does explain that they are gathering business contact information for people working in certain corporations.  That seems honest, but not entirely honest as the email has been sent out to a vast number of email addresses gathered by spammers.

The radio station received dozens of these emails – to all sorts of fake email addresses long ago made up by spammers and sold on to idiots who don’t know any better.

Discover Org do give you the option of editing your data that they have and explains about opt-out rights, so it does comply with the law and they say they only ask for business information – name, company, business telephone number, business email address, job title and job function, rather than the scammer and spammer staples of private email address, home address, home phone number etc.

If you’re going to buy lists of contact details, then there are far worse choices to avoid than Discover Org but maybe best not to answer their emails unless you want to receive mountains of unasked for marketing messages.

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Warning of Insurance Offers

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This email is just an example of the many and varied versions in circulation.

Title “Best Life Cover”, Subject “£1 Life Cover – Are You Eligible?”

Then as usual when selling insurance, it highlights lots that can happen in life where you would need emergency funds available.

e.g. What happens when you are no longer around to help?

Or Cover bills and funeral costs to protect your family from financial pressure

Or Don’t leave your family’s future at risk.

The £1 life cover is of course a possibility that would only be available for people in very specific conditions which don’t apply to 99% of applicants.

The email appears to come from a company named clairepier.site which is an odd Internet address as it doesn’t tell you the real company name or business.

Near the bottom of the email it does specify that BestUk Life Cover is just a tradename for a company called eProspects Media DMCC which presumable owns the name clairepier.site

The problem with all of this is not whether the actual insurance offer is real, but that the email is from a Marketing company using a tradename that sounds like Life Insurance  and advertising a promotion from another insurance company.

If you actually want life insurance – contact the insurance companies directly – do not go through these Marketing companies.

They get commission on sales so the policies will never be the best.

Email Marketing – Professional or Spam?

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You can buy millions of email addresses for a few hundred dollars and you would likely find that most of them are rubbish or out of date and useless.

But there are reputable Marketing agencies that strive to use email Marketing in a more considered and professional manner.

We received an email from a professional online Marketing company in Manchester offering to use their contacts database and create an email campaign for us.

It says an average campaign of 10,000 emails costs £415 including design of the emails, follow-up emails and website data.

This is not something we would ever use but you can see why so many companies do go down this route and try email marketing.

The key point really is use a professional business to do the work for you and pay a sensible price.

Don’t go cheap rate – you’ll only get rubbish.