Tag: email

Email Predictions

The Radicati Group  www.radicati.com/  carry out research into email usage, security, social networking, web technologies and more.

The information below is from their assessment of world email, covering the period 2019 – 2023.

The total number of business and consumer emails sent and received per day will  exceed 293 billion in 2019, and is forecast to grow to over 347 billion by year-end  2023.

 

 

 

 

 

The number of worldwide email users will top 3.9 billion in 2019, and is expected to grow to  over 4.3 billion by the end of 2023. Over half of the world population uses email in  2019

 

 

 

 

The number of worldwide email accounts is expected to continue to grow at a slightly faster pace than the number of worldwide email users. This is particularly true of consumer email accounts, where many consumers tend to have multiple email accounts for different purposes (e.g. shopping vs. friends and family).

It’s clear that email is here to stay and will only increase in usage and importance.

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The State of Email

The Radicati Group  www.radicati.com/  carry out research into email usage, security, social networking, web technologies and more.

The information below is from their assessment of world email, covering the period 2015 to 2019, but carried out in 2015.

 

 

 

 

 

 

 

 

 

 

 

 

This shows a steady growth in email accounts and email users with an average of just under 2 email accounts per person using email.

The total number of email users by 2019 is just under half of the population of the planet, which shows how incredibly useful email is to most of us.

This is despite the fast rising growth of text messaging, social networking and other forms of communication.

 

 

 

 

 

 

 

 

 

 

 

 

This shows the staggering number of email messages sent each day – 205 billion in 2015 rising to 246 billion in 2019 of which roughly half are business communications and half are personal messages.

This means that by 2019 we will be sending approximately 84 email messages per person per day.

Keep on emailing

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Check If Your Email Address Has Been Compromised

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If you want to know if your email address has been compromised in one of the large scale data breaches that you  see in the news, then this website will check for you.

www.haveibeenpwned.com

The guy who created this website is Troy Hunt, a Microsoft Regional Director who is well known and highly regarded in the Internet security world.

  1. Why did Troy build the site?
  2. Troy says “This site provides a service to the public. Data breaches are rampant and people don’t appreciate the scale or frequency with which they occur. By aggregating the data here, I hope that it not only helps victims learn of compromises of their accounts, but also highlights the severity of the risks of online attacks on today’s Internet”.

A “breach” is an incident where a hacker illegally obtains data from a vulnerable system, usually by exploiting weaknesses in the software. All of the data in the haveibeenpwned website comes from website breaches which have been made publicly available.

There’s an option on the site to sign up to be notified if your email address comes up in a later breach.

  1. What to do if your email details have been compromised?
  2. This doesn’t necessarily mean that someone has your password but you should check and take precautions.
  • Change the password for the account
  • Change the password for any other account that has the same password
  • Review whether to shut down the relevant accounts and whether there has been any suspicious activity on those accounts ( if there is money involved).

You should always use strong passwords so if you have any less than strong passwords do update them on all relevant accounts.

Email Marketing – Professional or Spam?

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You can buy millions of email addresses for a few hundred dollars and you would likely find that most of them are rubbish or out of date and useless.

But there are reputable Marketing agencies that strive to use email Marketing in a more considered and professional manner.

We received an email from a professional online Marketing company in Manchester offering to use their contacts database and create an email campaign for us.

It says an average campaign of 10,000 emails costs £415 including design of the emails, follow-up emails and website data.

This is not something we would ever use but you can see why so many companies do go down this route and try email marketing.

The key point really is use a professional business to do the work for you and pay a sensible price.

Don’t go cheap rate – you’ll only get rubbish.