Tag: seo

Stupidest Spam of the Week Website Links

Everyone with a website or blog wants lots of people to see it. There are many ways to achieve this but helping people to find it on search engines is the most popular method for most people.

One of the ways to improve the likelihood of a website coming high in Google search or other online search engines is to create lots of backlinks i.e. links from other people’s website to that one.

These should be created properly i.e. by getting links in sites related to yours and where the link is relevant and meaningful e.g. a link to Brooklands Radio from a retailer who plays Brooklands Radio in their premises or from an artist featured on Brooklands Radio or from a local business that advertises on Brooklands Radio.

However, lots of unscrupulous people try to bypass this slow process by buying links from link sellers. They charge typically $20 – $50 for hundreds of links to be created.

These are usually very poor links in that they are from sites with no relevance to your web site and probably stuffed with hundreds or thousands of such meaningless links. Google and other search engines recognise this and ignore any links from those sites.

This latest email says “We provide guest post and link placement on our fitness and health site for $95 per link”. 

That’s extremely expensive compared to other link providers.

No-one in their right mind would actually pay this, especially as the email is from a Gmail account which means there is no business and no business website, just a dumb scammer.

The last line in the email says “The price is negotiable.” which reeks of desperation.

Too bad, loser.

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SEO Backlinks and Expired Websites

SEO is Search Engine Optimisation which means how to make a website rank highly on search engines so more people can find it easily and hence go to that website.

There are many techniques used in SEO including use of keywords, headings, quality content, meta-data for pictures etc. and lots more.

One old fashioned approach to SEO was to get as many backlinks to your site from other sites as possible.

Google keep their exact algorithms for calculating ranking a secret but links to your website from other quality high ranked sites is going to help.

Recently emails have started to appear offering huge numbers of backlinks. One email offers to get up to 500,000 backlinks from their inventory of websites (many in your niche).

500,000 backlinks from poor sites is not a good idea.

You should always try to have quality content on your site to attract people and that includes only having backlinks from other quality sites.

Another variant on this is the idea of purchasing expired websites that still have an entry on Google. You buy the expired website and create links from there to your website.  There are businesses that specialise in finding and buying such expired websites then selling them on under the guise of SEO.

These are unpleasant practices. Do not be fooled into believing there is a magic answer to endless traffic.

To get visitors – create the best content you can, get links from sites that can appreciate your work, use social media, articles etc. There are lots of worthwhile methods available rather than attempting to cheat.

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