Tag: email

Email Marketing – Professional or Spam?

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You can buy millions of email addresses for a few hundred dollars and you would likely find that most of them are rubbish or out of date and useless.

But there are reputable Marketing agencies that strive to use email Marketing in a more considered and professional manner.

We received an email from a professional online Marketing company in Manchester offering to use their contacts database and create an email campaign for us.

It says an average campaign of 10,000 emails costs £415 including design of the emails, follow-up emails and website data.

This is not something we would ever use but you can see why so many companies do go down this route and try email marketing.

The key point really is use a professional business to do the work for you and pay a sensible price.

Don’t go cheap rate – you’ll only get rubbish.

How To Use Email Safely

Safety First
Safety First

There are many things you can do to prevent scam emails causing you problems. The main thing is just to be vigilant. Here are a few ways to be safe.

General

  • Most Microsoft and other email clients come with spam filtering as standard. Ensure yours is switched on.
  • Most spam and junk filters can be set to allow email to be received from trusted sources, and blocked from untrusted sources.
  • Do not open emails which you suspect as being spam.

Unknown Sender

  • Do not respond to emails from unknown sources.
  • Do not open attachments from unknown sources.

Links in the Email

  • Do not readily click on links in emails from unknown sources. Instead, roll your mouse pointer over the link to reveal its true destination, displayed in the bottom left corner of your screen. Beware if this is different from what is displayed in the text of the link from the email.
  • Sometimes emails have an Unsubscribe link. If the email is from a reputable organisation then you can click on that if you wish to avoid further emails from them. But if the email is from an unknown sender then beware clicking on Unsubscribe as it may just be a method to get a reply from you.

Do not make purchases or charity donations in response to spam email.

Remember – stay vigilant.